Taylor Swift tickets were sold out at press time. If you go to Ticketmaster, you'll see the same message for all the remaining tour dates: “Sorry, tickets are currently unavailable online.”
Coming up with reasonably priced tickets won't be easy, but there are a few options to explore. Here's how I'd search for tickets to Swift's concerts in Miami, New Orleans, Indianapolis, Toronto, and Vancouver.
How to find face value tickets for a sold-out concert on Ticketmaster:
Don't get your hopes up too high, but a small number of tickets usually go on sale on Ticketmaster at the last minute, subject to availability. With The Eras Tour being such a hot ticket, quiet flights are often only accessible to those with Verified Fan status for that city.
On the evening of Wednesday, October 16, for example, Ticketmaster opened a queue to buy tickets for the upcoming weekend's Miami concerts with the following message: “Some last-minute ticket releases have become available to several fans who previously registered for and viewed by a Verified Fan for this city.”
Why couldn't all the tickets be bought by fans at the sale when they are in such ridiculous demand? Often certain seats are held by the venue, promoter or artist's team for various business reasons, and if unused, are eventually put up for sale for face value on Ticketmaster. For The Eras Tour, based on personal observations and fan reports on social media, it also appears that additional seats that were not originally on the floor plan are sometimes added after the crew is installed, space permitting. It's a shot in the dark, but any unused or newly added position will go to someone. You can find all of Swift's latest Eras shows here on Ticketmaster.
If you're still looking for tickets a day or two before the concert, you want to prepare for your best chance to snag them in a very limited release: You know the Sims mom meme is distracted by the computer while the Sims baby burns ; Imagine that level of laser focus on the event ticketing page, minus any real-life neglect and looming danger: “Not now honey, I'm renewing Ticketmaster.” (Dark humor, guys!)
Good luck, really, to those of you trying to get your family of Swifties to a concert in Miami, New Orleans, Indianapolis, Toronto, or Vancouver.
A girl holds a sign asking if anyone has a spare ticket as fans of Taylor Swift arrive at Wembley Stadium before her concert on August 15, 2024 in London, England.
How to find resale tickets at a price you're willing, if not excited, to pay:
Desperation can set in if you really want to see Swift with your kids on The Eras Tour and have exhausted all opportunities to find direct tickets from the original point of sale. That's where the resale market comes in: StubHub is probably the most popular place for it, but there are also sites like SeatGeek, TickPick, and Vivid Seats.
I have purchased tickets from StubHub and TickPick in the past and had a great experience with both. Eras resale tickets are overpriced, often obscene, and full of fees, but real. In the rare event that there is an authenticity or delivery issue with your purchase (which has never happened here, but the possibility exists), customer service policies say they will replace your tickets with “comparable or better tickets” (StubHub's FanProtect Guarantee ) or “of equal or better quality” (TickPick's Purchase Confidence Guarantee). Please review the policies on the site you are purchasing from before completing an order to ensure you are comfortable with all outcomes.
How to find the best seats for the best deal through the resale market:
Familiarize yourself with how ticket resale points work. If you don't see the obvious Deal of the Eras Tour, don't buy right away. Try the site's different options for sorting available tickets. Memorize the seating chart so you know which sections you want to split into. If you're a family of more than three, consider splitting up if it saves a little money or gets everyone into better seats — with one parent sitting with one child and the other parent sitting with the other child, or whatever to have been working on the makeup of your family. Keep checking the sites you would be comfortable buying from for new ticket listings until the price and seats are right for you.
If you can't find exactly what you want and you're willing to take a chance, you might consider heading in the direction of the ticketless area in case a better option comes along. Confirm with the venue if you can park there without a ticket or park somewhere on the way to the stadium and search. It takes strategic thinking and high hopes. Just remember, if you're with kids, you'll want to be comfortable with buying from leftovers and spending a good amount of money. For other artists, price ranges often drop dramatically on resale platforms as opening time approaches on the day of the show, but not always. Don't rely on it. Note that this was not the trend with Swift's Eras Tour tickets.
As frustrating as it is to watch, I've spent enough time researching real-time ticketing to see incredible seats go unsold on these sites because the total never drops to a price someone is willing to pay.
Do not buy Eras Tour tickets here or at least proceed with caution:
Avoid purchasing tickets through an unprotected transaction with strangers via social media. There are certainly groups created on Facebook, X (formerly Twitter) and Reddit that are meant to feature listings from fans who intend to sell tickets they can no longer use directly to other fans, such as this account with over 300,000 followers, but the possibility of fraud is very real. The people who voluntarily run these accounts connect Swiftie buyers with sellers and are not responsible for anyone scamming you.
If you're going to play anyway, be smart about it. Please note that tickets sold on Ticketmaster have digital delivery on the Ticketmaster app for this tour. A screenshot of the order confirmation is not enough proof that legitimate tickets will actually show up for the concert — a screenshot can be faked. Use PayPal's Goods and Services option for any money exchange, not Apple Pay, Cash App, Venmo, or Zelle.
A tip I got from researching fan sites is to have the seller video call you to complete the transaction while showing you the ticket order on the actual Ticketmaster account, right then. Is this whole process a bit sketchy? Yes. Is it infallible? No. Could you end up with great seats at a good price from a kind Swiftie? Of course, but remember, you may never be able to recover the money lost to a scammer.
