Pusha T has been named Louis Vuitton's newest House Ambassador, the French luxury fashion house announced on Monday (July 8).
“His nomination as a Louis Vuitton ambassador is a testament to his commitment to art and his strong personal style, which echo the Maison's own dedication to unique expression across fashion and culture,” LV said in a press release. “Pusha T's role as House Ambassador underscores Louis Vuitton's vision of combining diverse cultural influences to create powerful storytelling in the prestigious menswear universe. The Maison looks forward to this exciting collaborative journey.
The announcement comes a month after Pusha (real name Terrence LeVarr Thornton) attended LV's Spring-Summer 2025 Men's Show in Paris, when Pharrell, the brand's men's creative director and Pusha's longtime friend and musical collaborator, presented the his latest collection. Clipse also revealed a new song, featuring John Legend, during the show.
“Their shared history promises dynamic future avenues of expression and further confirms that the Maison's circle of ambassadors are those who are forging today's contemporary landscape across industries and sectors,” the press release states.
Pusha and his No Malice brother also walked during Pharrell's debut at the 2024 Men's Spring-Summer Show in Paris last year, when the duo debuted another new song — a supposed diss track by Jim Jones that responded to Dipset MC questioning Pusha's position on Advertising signThe list of the 50 Greatest Rappers of All Time, where Pusha is ranked No. 29.
Other musicians who have been named House Ambassadors for Louis Vuitton include Stray Kids' Felix, BTS's J-Hope, and GOT7's BamBam and Jackson Wang.