Music monitoring company MonitorLATINO has expanded its services to Spain, giving the country's music community “access to a platform with tips, data and accurate information of song airplay on radio and digital platforms,” according to a press release.
Founded more than 20 years ago in the United States, the trusted music industry company—which is aligned with market trends and helps develop music and local artists—covers 19 countries in Latin America, including Mexico, the Dominican Republic, Colombia, Argentina, Panama, Peru and Nicaragua.
Now, monitorLATINO has brought its music monitoring and strategy tools to the European country.
The monitorLATINO charts in Spain, updated weekly, are based on what is consumed locally, including 75 key radio stations. This week, for example, “Luna” by Feid and ATL Jacob. “La Original Mp3” by Emilia and TINI. and Ana Mena's viral “Madrid City” is among the country's top three songs.
“In this age of musical globalization, where geographical barriers are disappearing thanks to digitization, monitorLATINO positions itself as a catalyst for change and progress, constantly adapting to trends,” he said. Juan Carlos Hidalgo, CEO of monitorLATINO, in a statement. “The expansion into Spain is a response to the need for tools and analytics that drive the success of artists and music professionals in an increasingly interconnected market.”
With its expertise in radio, music and events, monitorLATINO has more than 3,000 active users. Most of her clients are record labels, radio stations, event promoters and independent artists who want to know how their songs perform on radio and digital platforms.