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Ariana Grande's signature cat-eye is the inspiration for REM Beauty's new eyeliner pencil and liquid eyeliner.
Released on Tuesday (July 30), At the Borderline Gel Eyeliner ($19) is an easy-to-wear eyeliner that comes in 10 shades, including jet black, white, chocolate brown, nude, reddish brown, and baby blue. The eyeliner marker ($20) comes in chocolate brown, metallic silver, navy blue, and pure white.
Grande teased the new release in an Instagram post last week. “These are my absolute favorite eyeliners I've ever used and I'm so excited to finally (!!!) share them with you all,” she wrote. “You know we love a graphic moment here at rem, so our team and I have spent a lot of time perfecting these new gel pencils and new marker shades so that they not only come in divine colors, but also offer bold pigment to create any eyeliner look you can dream up!”
She continued, “We tested so many formulas to make sure we landed on these two that we're so proud of—super smooth, maximum pigment, waterproof + long-wear, but still vegan + cruelty-free (as always).
The Bad The star wore the eyeliner while in Paris for the 2024 Summer Olympics. The 31-year-old recording artist attended the opening ceremony last Friday and was seen cheering on Simone Biles and Team USA during the women's gymnastics over the weekend.
REM Beauty's At the Borderline eye pencil and eyeliner are available now on the brand's website. The new release will be available on Ulta Beauty's website on August 1st and in stores on August 4th.