Anthem Entertainment has acquired a “broad” selection of songs from Darell's catalog, the company says Bulletin board. The deal includes the star's star-studded “Te Boté (Remix)” featuring Casper Mágico, Nio García, Nicky Jam, Ozuna & Bad Bunny, which peaked at No. 36 on the Billboard Hot 100 in 2018 and ruled the Hot Latin Songs chart for 14 weeks.
Additional Darell songs that are part of the takeover include “Otro Trago” featuring Sech and “Asesina” featuring Brytiago, along with tracks featuring Jennifer Lopez, Rauw Alejandro, J Balvin and more.
The Darell catalog acquisition further strengthens Anthem's presence in the Latin music space. The independent music label's catalog of releases also includes a number of hits from Latin acts such as Pitbull, Karol G, Farruko, Camilo and Ricky Martin.
Also on Wednesday (Nov. 13), Anthem also announced that industry veteran Victor Mijares has been appointed as the Latin music company's first vice president and will “work closely” with Anthem's acquisitions team to “source and evaluate investment opportunities in the Latin market,” according to a press release.
“We are thrilled to welcome Victor as Anthem's first VP of Latin Music,” Anthem CEO Jason Klein he said in a statement. “With his deep expertise in Latin music and culture, alongside his extensive industry experience, Victor will play a critical role as we expand our presence in this vibrant and rapidly growing market. Under Victor's leadership, Anthem's acquisition of this amazing catalog of songs from Darell is an important step in our strategy to invest in great Latin music, further diversifying and enriching our already impressive catalog of songs.”
“I am honored and excited to join Jason Klein's outstanding team and contribute to the continued success of Anthem's Entertainment,” added Mijares. “I believe that the potential for our business to grow in the Latin Republic sector is limitless. We have the passion, commitment and resources to shape exciting opportunities for our partners. Acquiring a large portion of Darell's catalog is a very important step for us as a company as well as for the Canadian music industry. We are delighted to add Darell's masterpieces to our growing repertoire.”
Darrell was represented in the deal by Angie Martinezcm., Danny Marte to MPA Advisors, LLC and Eddie Perdomo at EPM Entertainment.
