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If you thought Amazon's deals ended with Black Friday, you're in for a surprise. The online retailer kicks off the holiday shopping season with the 2024 Amazon Holiday Beauty Event featuring new sales on top and viral products.
Whether you're a skincare enthusiast or stocking up on gifts for the beauty lover in your life, everything from premium beauty, skincare, makeup and even hair care is available. The deals are live now, which means you can upgrade your star-approved routine — without having to pay full price.
Artist-founded brands offer discounts, and you can also find steals on products used by musicians like BTS's Jin, who recently became the first male ambassador for K-beauty brand Laneige.
Instead of forcing you to find the deals yourself, you can keep reading to learn more.
What are the best holiday beauty deals on Amazon?
You don't have to hunt down Amazon's best holiday beauty deals for 2024 alone. ShopBillboard create a list of celebrity-approved makeup and skincare products to save your cart below. Want the full list? Check out all the deals and offers here.
elf Power Grip Primer
One of Amazon's best-selling products this holiday season is this elf primer, which actress Joey King recently promoted in a new campaign. Power Grip Primer uses a gel-based formula that goes on smoothly while locking in your makeup for flawless all-day coverage. It moisturizes as well as a primer.
Amazon
LANEIGE Heavenly Hydration Set
ARMY can officially add Jin's favorite skincare brand to your routine — and for less than $30. Inside the Heavenly Hydration Set, you'll get some of the brand's best-loved products, including a milky toner, moisturizer and the Viral Lip Mask, which is also used by Charli XCX.
Amazon
Keys Soulcare Face and Body Cleansing Pack
Cleanse your skin with Alicia Keys' official skincare brand — and 30% off. Fans can lather up your face and body with this two-pack on sale for less than $50 that includes a body and hand wash and a facial cleanser to get you squealing and hydrated from head to toe .
Loved01 Face & Body Salicylic Acid Cleansing Wipes (Pack of 24)
John Legend's skincare brand Loved01, meanwhile, has these cleansing wipes for sale on Amazon. Perfect for post-workout or after a night out, these wipes help cleanse, calm and cool skin with cleansing ingredients. There's no need to rinse after using the wipes, making them essential for camping trips and quick touch-ups on the go. The fragrance-free formula makes these wipes suitable for all skin types.
Amazon
UN/DN Vegan Nail Polish (Bad Trends)
Add a pop of color to your nails using the Machine Gun Kelly brand of nail polish. A select number of shades are currently up to 20% off — including this light blue. Each nail polish uses a vegan formula that is toxic and chemical free for a safer application.
Amazon
Maybelline Super Stay Matte Ink Liquid Lipstick (Voyager)
If there's one thing Chappell Roan knows how to serve up, it's eye-popping makeup, and according to an Instagram post by her makeup artist, that includes this Maybelline liquid lipstick in the shade Voyager. At 30% off, you can incorporate the lip look into your own and enjoy a pigmented red lip that can last up to 16 hours.
Amazon
Mario Badescu Facial Spray
Tinashe shared her exact makeup look in one Fashion beauty videos, including the viral Mario Badescu spray that was also previously used by Usher while preparing to take the stage. Using natural ingredients like aloe and rose water, the mist will help soothe skin and minimize the appearance of redness for a more even complexion.
Amazon
NYX Slim Lip Pencil
Sabrina Carpenter gave her fans a look at her Eras tour makeup on TikTok, which included this under-$5 lip pencil from NYX. It comes in the shade Espresso and uses a creamy texture to help shape and define your lips for both natural and glam looks.
Amazon
L'Oreal Paris Makeup Telescopic Original Lengthening Mascara
For 15% off, you can snag the mascara previously worn by Tyla during a makeover video from Fashion. She uses the under-$20 option to lengthen her lashes while completing her makeup for a more complete look. What's remarkable about the makeup, are the tiny bristles on the brush that help separate, lift and lengthen the lashes.
Amazon
FOREO LUNA Mini 3 Bundle
One of the biggest deals you can take advantage of comes from Huh Yunjin of LE SSERAFIM's skin care routine. During her Vogue Beauty Secrets video, we can see her using Foreo's Luna Mini 3, which is now available in a bundle for almost 60% off. The electronic face scrub uses vibration to help remove dirt and oil while massaging your face for brighter, firmer skin.
Amazon
Bubble Skincare Cloud Surf Water Cream face moisturizer
Renee Rapp is one celebrity in particular who has used the viral skin care brand TikTok Bubble. Now, you can try them for yourself and for less than $15 with the Cloud Surf Moisturizer. It comes in a travel-friendly compact size for on-the-go hydration and uses a pump top that quickly dispenses a gel-like texture for easy application.
Amazon
L'Oreal Paris Makeup True Match Lumi Glotion
Take almost 30% off L'Oreal Paris Glotion, which has been used in Camila Cabello's makeup routine, according to the beauty brand. Featuring a lightweight formula, the bronzing drops aim to blend the luminosity of a highlighter with the hydration of a moisturizer. More than 20,000 Amazon shoppers bought it last month.
Youth To The People Superberry Glow Dream Mask
This 'Dream Superberry Glow Mask' uses a nourishing blend of ingredients to promote brighter, clearer and healthier looking skin. Great as an overnight mask or nighttime moisturizer, the formula is suitable for all skin types and is vegan and cruelty-free. Omar Apollo, Miley Cyrus and Kaia Gerber are all fans of Youth to the People, a brand known for its clean formulas and superfood ingredients. See their full line-up here.
For more product recommendations, take a look ShopBillboardThe collection of the best freckles, taylor swift glitter freckles and travel-friendly beauty products.