Just a month and a half before the 2024 edition of the ADE, organizers have announced a new lineup of names for the 2024 schedule.
SoundCloud CEO Joins the Lineup for the Dance Music Industry's Annual Conference in Amsterdam Elijah Setonwho will join a conversation with Dutch producer Mau P to talk about the producer's success and the role SoundCloud has played in supporting him and other artists.
Representatives from Bandcamp join the program for a session that will focus on the company's artist payment model, maximizing revenue in a challenging landscape, and why fan engagement and diversified income streams are important to artist success.
Also new to the program is a discussion with a German producer Helen Alien and Dimitri Hegemannthe founder of the nightclub and record label Tresor Berlin, who will talk about the cultural heritage designation of Berlin's techno scene by UNESCO. Talks by artists including Don Diablo and the relaxed Luke, Naomi Sharon of Smallgod, Jaguar, Miss Nine and OVO Sound and her manager Jasper 'Djosa' Cremers will also be featured at the event. The program recently added representatives from Warner Music, Hospital Records, Glastonbury, ID&T, Primary Talent, SiriusXM and more.
This group joins already announced participants, including the chairman of Empire Tina DavisSpotify's head of music for Sub-Saharan Africa Phiona OkumuGrimes' manager Dauda LeonardBelieve world head of music Romain Vivien and CEO of TuneCore Andrea Gleeson. Previously announced speakers include Timbaland, Martin Garrix, Laurent Garnier, music executive Grace LaToya and representatives from fabric London, Armada Music, WME and UTA.
Additional programming includes Australia House, an initiative of Sounds Australia, an organization that helps Australian artists develop their careers overseas. During ADE, Australia House will take over the city's Box Social cafe to host executives from around the world for morning coffee, lunch and dinner and showcase events by Australian artists on 16-17 October.
ADE 2024 will take place in locations across Amsterdam and will again be split into Lab and Pro programming, with Lab content tailored for people trying to break into or just starting out in the industry and Pro programming designed for established managers, label executives, artists, streamers, marketers, promoters and more.
The convention also offers consumer-focused events, with last year's musical offerings taking place at more than 200 venues across the city.
